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      <image:title>Case Studies - 7-week intensive event management training for a new event organiser - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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    <lastmod>2025-03-05</lastmod>
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      <image:title>News - Agricultural Shows Australia Conference</image:title>
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      <image:title>News - Agricultural Shows Australia Conference</image:title>
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      <image:title>News - Agricultural Shows Australia Conference - I had the pleasure to present on one of my favourite topics ‘Creating unforgetting show experiences’ where I shared with the delegates the concept of experience design and encouraged them to think about their Ag Show as an experience. We unpacked inspirational case studies and looked at practical ways to ensure that Ag Shows remain relevant into the future. During my presentation, I asked delegates to share the top trends and challenges impacting their Ag Show. As you can see by the results displayed on the right, they are facing similar challenges to event organisers throughout the country.</image:title>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/66528f96f1352233efb69327/3640e030-8475-4239-a4fb-05643ca1bcf4/Image+Credit%3A+Agricultural+Shows+Australia</image:loc>
      <image:title>News - Agricultural Shows Australia Conference - A highlight for me was listening to Ray from Indiana State Fair (USA) share the story (and learnings) of the 165-year-old Fair. Below are some of the key takeaways from this fabulous presentation.</image:title>
      <image:caption>1.      Have a common purpose that helps guide decision making 2.      Consider having a theme each year, which can help keep things fresh 3.      Tell your story! 4.      Ag is important and it’s still relevant. We are the connectors. 5.      Stay true to who you are. Don’t stray from your roots. 6.      Don’t be afraid to try new things and create unique experiences. You must keep the event fresh. 7.      Engage your community and make sure you are representing the people. Photo Credit: Agricultural Shows Australia</image:caption>
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    <lastmod>2025-01-14</lastmod>
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      <image:title>News - The 'Behind-the-Scenes' Social Benefits of Events</image:title>
      <image:caption>Lately, the buzzword in the events world is measuring the social impact of events—how they influence attendees and communities. But what about the social benefits of working in events? In event teams, you connect with people from all walks of life, with diverse talents, personalities, and backgrounds, all collaborating to create something magical. I recently spent five incredible days attending the Parkes Elvis Festival, an event I loved working on for seven years before leaving in 2023 to start my own business. Experiencing it as a spectator was a unique experience —watching Elvis fans revel in the entertainment, coming together to escape reality for a few days and simply have fun. Yet, for me, the best part wasn’t the event itself but seeing the many beautiful people that I had worked with for many years— bands, production teams, volunteers, crew, former workmates, Elvis tribute artists, venue managers and suppliers. Some diehard fans even remembered me! These connections reminded me that it’s not just the events I love but the incredible network of people who come together to make them extraordinary. Event friendships are special. In high-pressure environments, you bond quickly and deeply. These connections forge lifelong friendships, built on shared challenges and countless behind-the-scenes moments.</image:caption>
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      <image:caption>Back in the day when I was Festival Director for Parkes Elvis Festival - a very hectic year-round role. Pictured here with three special guests from the USA: Jeff Lewis, internationally acclaimed ETA Taylor Rodriguez and Elvis’ former tour manager, Charles Stone</image:caption>
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    <lastmod>2024-10-15</lastmod>
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      <image:caption>The process for creating a values-based event assessment framework</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/66528f96f1352233efb69327/1716686784477-OY08RC0ALG1M9IMDXNUM/Cannard+Hat+video.png</image:loc>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/66528f96f1352233efb69327/1716686784483-ZM4KJS42R9O3EE9W6BKN/Screen+Shot+2022-03-29+at+12.27.29+pm.png</image:loc>
      <image:title>News - How to help your event sponsors gain maximum value from your event - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/66528f96f1352233efb69327/1716686784495-I892L9X2ERK9GGH3882T/Cannard+Hat+competition.png</image:loc>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>An example of an ideal attendee profile from a sporting event (the event also has profiles for competitors and another type of spectator)</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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  <url>
    <loc>https://australianregionalevents.com.au/news/2021/2/2/pilot-program-7-week-intensive-event-management-training-for-regional-event-committees-j2gmc-6r2yk</loc>
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      <image:title>News - Pilot program - intensive event management training for regional event committees</image:title>
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  </url>
  <url>
    <loc>https://australianregionalevents.com.au/news/2019/12/12/solving-the-challenges-of-regional-events-mwfe2-4we8y</loc>
    <changefreq>monthly</changefreq>
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    <lastmod>2024-05-22</lastmod>
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  </url>
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    <loc>https://australianregionalevents.com.au/news/2020/7/13/the-worlds-most-remote-music-festival-how-come-its-so-successful-rzny6-n3wgh</loc>
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    <lastmod>2024-05-22</lastmod>
  </url>
  <url>
    <loc>https://australianregionalevents.com.au/news/2018/8/24/how-to-leverage-tourism-australia-to-promote-your-regional-event-j49gb-xghdb</loc>
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    <lastmod>2024-05-22</lastmod>
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    <lastmod>2024-05-22</lastmod>
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    <lastmod>2024-05-22</lastmod>
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  </url>
  <url>
    <loc>https://australianregionalevents.com.au/news/2020/5/6/reimagining-your-event-for-the-initial-easing-of-covid-19-restrictions-854ww-httez</loc>
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    <lastmod>2024-05-22</lastmod>
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  </url>
  <url>
    <loc>https://australianregionalevents.com.au/news/2020/4/29/effective-event-sponsorship-bynah-87z6b</loc>
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  </url>
  <url>
    <loc>https://australianregionalevents.com.au/news/2020/4/25/developing-a-business-case-to-support-post-covid-grant-applications-fygga-6pre7</loc>
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    <priority>0.5</priority>
    <lastmod>2024-05-22</lastmod>
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      <image:title>News - How to develop a business case to support grant applications</image:title>
      <image:caption>It might feel like the events industry is going under…</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/66528f96f1352233efb69327/1716686785922-3YHAEEG71U2B8LICEK4G/Events+recovering+from+COVID+19.JPG</image:loc>
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      <image:caption>…but we will come out the other and continue on our journey</image:caption>
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  </url>
  <url>
    <loc>https://australianregionalevents.com.au/news/2020/4/23/what-is-the-place-for-virtual-events-now-and-into-the-future-p8288-5xa9b</loc>
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    <lastmod>2024-05-22</lastmod>
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