Eurobodalla Shire Council

Signature Program
Written By Cristy Houghton

SIGNATURE PROGRAM

Website: esc.nsw.gov.au

WHY THEY NEEDED OUR SUPPORT AND WHAT THEY WANTED TO GAIN

Eurobodalla Shire Council was facing increasing requests for financial support from volunteer-driven events and needed support to rethink how it could provide more strategic, sustainable and meaningful assistance.

The course was timely in helping Council review its approach to event support, with a focus on creating more meaningful contributions and reducing reliance on direct financial contributions.

WHAT THEY GAINED FROM PARTICIPATING

Following a highly beneficial regional events course, Eurobodalla Shire Council engaged Australian Centre for Regional Events to act as an independent assessment panel member. A.C.R.E.’s experience and understanding of Council’s goals helped ensure the panel remained focused on delivering the best outcomes for the community.

TOP 3 LEARNINGS/OUTCOMES  

  1. Defining and differentiating event income streams.

  2. Understanding the value of targeted and experience-based sponsorship opportunities.

  3. Recognising the value of networking.

 
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The team at Australian Regional Events knows events inside and out. Their experience and professionalism span every aspect of event management. Their guidance has made a real difference to the way we operate; helping us streamline processes and improve transparency across our event facilitation programs.  

Scott McNairn, Events Coordinator
Cristy Houghton

Cristy's unique career has taken her from country NSW to the city lights of Clarendon Street South Melbourne and back again. With an early career in radio as a copywriter and creative strategist, she is now a Jill of all trades as a graphic designer, website builder, blog writer, video editor, social media manager, marketing strategist and more. 

In fact, give her any task and this chick will figure out how to do it! Go on, we dare you!

No, really, we DARE you!!

Cristy has won two Australian Commercial Radio Awards (ACRAs) for Best Ad and Best Sales Promotion, and even has an 'Employee of the Year' certificate with her name on it.

Cristy and her husband James have traveled extensively through Russia, China and South East Asia, and have two fur-babies, Sooty (cat) and Panda (puppy). Cristy loves drinking coffee, meeting people to drink coffee, coffee tasting and coffee flavoured cocktails. She also enjoys road trips, TED Talks and watching cat videos on youtube.

http://www.embarketing.com.au
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