The opportunities of being sustainable for regional events

For 17 years Island Vibe on Minjerribah (North Stradbroke Island near Brisbane) has played host to hundreds of local, interstate and international acts from across the Pacific region.

They have strived to create an event with high sustainable standards through award-winning responsible waste management, recycling, compost loos, reusable crockery, and composting of food waste.

They recently introduced the Righteous Reusables initiative, which aims to eliminate compostable/disposable cups and plates (and their emissions) by providing 3,000 pre-loved plates and cups for patrons to use.

“We will be washing these plates and cups throughout the festival and delivering these to food stalls to serve your meal of choice onto.

Each time these reusables get reused, we have already saved something from being thrown away, and we have saved all the greenhouse gas emissions associated with each one of those disposable items travelling across the world just to be used once.

The Righteous Reusables wash station will be located in the market area - come check out the operation, throw a soapy high five to our awesome volunteers and see sustainability in action.”

Another initiative they have is Cycle Vibes where they provide Borrow Bikes for patrons, including one at the campground for easy travel to and from the festival grounds – all for a $5 wristband. They also encourage people to cycle and carpool to the festival on their ‘Getting Here’ page.

They’ve also made camping as sustainable as possible by encouraging patrons to borrow instead of buy camping equipment. Patrons can borrow camping and sports gear through the Brisbane Tool Library.

 

Nike Melbourne Marathon Festival, VIC

As Australia’s largest marathon this event aims to inspire people to keep moving, to promote health and wellbeing, and contribute to the sustainable future of our planet for future generations to enjoy.

We must continue to consider our small role to ensure that future generations have access to clean fresh air, an abundance of open green spaces and a thriving world to run in.

The organisers use carbon offset partner Fifteen Trees to helps participants reduce their carbon footprint through Australian community tree planting projects. On behalf of participants, sponsors, and management the festival plants 5,000 trees each year.


They also link their actions to the United Nations’ Sustainable Development Goals which encourage countries, companies, individuals (and event organisers!) to rise to the challenge of climate change.

By partnering with Fifteen Trees, we are covering 3 of the 17 goals:
3. Good Health and Wellbeing
13. Climate Action
15. Life on Land

Woodford Folk Festival in the Sunshine Coast hinterland near Brisbane has been doing good for so long their environmental statement was written 20 years ago!  

The festival owns its site, and has invested in its own water supply, sewage management, and revegetation of the property which was a cleared and degraded farm when purchased 30 years ago.

Just one example of the many ways the festival is sustainable is their policy of providing compostable food and beverage containers to all food stalls which are then composted on site.


The F.O.C.K.

The goal of this canoe and kayak event is to have a net positive impact on litter in the Kangaroo Valley.

Though the organisers are working on a few initiatives to help make this a reality, as a minimum they’re encouraging all participants to not only dispose of their own waste thoughtfully, but to also #Take3 for the sea.

If you find any litter on your adventures as part of the F.O.C.K., please collect it, dispose of it properly and let’s leave this special place in a better state than when we found it.

This arts and cultural festival includes suggestions on how attendees can make sustainable choices easily accessible on the About page of their website, including

  • BYO drink bottle and refill it at water stations provided

  • Reuse your cup, and place it in the cup deposit bin for it to be cleaned and reused by others

  • Buy a reusable cup made of sand to keep as a foldable camping cup

  • Catch the bus for free

  • Offset your flights’ emissions



$1 from every ticket sale is donated to the local Trees for Tourism program, which helps protect Noosa’s pristine environment for generations to come.


Wingham Music Festival

Wingham Music Festival has a Sustainability Management Plan, and a zero waste plan. Food stalls are required to use recyclable or compostable containers and utensils. Numbers of recycling bins are being increased while landfill bins are being decreased significantly as they become redundant.

Before COVID, the festival partnered with a local worm farm and collected organic waste including cardboard food containers and food scraps which were fed to the worms. The organisers intend to rekindle that relationship.

The day after our festival, I am always amazed by how clean the showground is left. I put it down to the type of patrons we have - great people.

Want to plan how your event will be more sustainable?

It takes just one event to make a positive impact, multiplied by being a role model.

If you want to be taken seriously, sustainability needs to pervade your event culture, and environmental and social responsibility needs to be integrated into event planning.

Want to dive deeper?

We offer a ‘Being Sustainable, Accessible & Supported’ module as part of our signature program - this program is a great way to polish up your skills in a whole range of areas.

This module helps you:

  • reduce emissions and negative impacts on the environment

  • be more inclusive and diverse to provide social benefits

  • grow your event’s economic impact

Subscribe to our edm here to find out when we will also be holding masterclasses on marketing.

Cristy Houghton

Cristy's unique career has taken her from country NSW to the city lights of Clarendon Street South Melbourne and back again. With an early career in radio as a copywriter and creative strategist, she is now a Jill of all trades as a graphic designer, website builder, blog writer, video editor, social media manager, marketing strategist and more. 

In fact, give her any task and this chick will figure out how to do it! Go on, we dare you!

No, really, we DARE you!!

Cristy has won two Australian Commercial Radio Awards (ACRAs) for Best Ad and Best Sales Promotion, and even has an 'Employee of the Year' certificate with her name on it.

Cristy and her husband James have traveled extensively through Russia, China and South East Asia, and have two fur-babies, Sooty (cat) and Panda (puppy). Cristy loves drinking coffee, meeting people to drink coffee, coffee tasting and coffee flavoured cocktails. She also enjoys road trips, TED Talks and watching cat videos on youtube.

http://www.embarketing.com.au
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