Which websites will list my event for free?
Which websites can you get a free listing for your event on? Here is the ultimate guide!
The 2022 Event Trends Report
Trends in event management from a survey of 4,500 event organisers in Australia, New Zealand, USA, and UK.
How to do PR for your event effectively
PR tactics can get you fantastic promotion for your event - for free!
For the cost of some thoughtful effort, public or media relations tactics such as media releases can result in increased awareness of your event amongst your target markets - and inspire them to get in the car and travel to your event.
Image: Press at the Hay Festival
Tell the story of your regional event - it's innovative!
Tourism and Events Queensland outlines how to innovate using storytelling
Using Google Ads to market your event: how to set your event up for success
Tips from a digital ad expert on effective use of Google Ads for event marketing
Build a community of advocates and never spend another cent on event marketing!
The average distance people travel to attend Birdsville’s Big Red Bash is 4,300km. Repeat visitation is at 25%. How do they do it??
How to leverage Tourism Australia to promote your regional event
Tips for how events can leverage Tourism Australia’s activities to gain attention to increase attendance.
Case Studies: How innovation and creative marketing will support events to bounce back
During this crisis time for the events sector remember to look after your community - your loyal advocates, attendees, and fan tribe (even when all you want to do is dig a big hole and escape the world!)
Here we share inspiring case studies from around the world where creativity and passion is allowing events to maintain enthusiasm, connection and loyalty with their community.
7 ways to make sure your regional event is around for the long-term
Is your regional event sustainable?
Has it outgrown the capability of its volunteer workforce?
Does it struggle to break even financially?
Here are 7 ways to ensure your event’s viability
What are the solutions to the biggest challenges for regional events?
A survey of regional and rural events throughout Australia was conducted in September 2018 to provide us with a better understanding of what their main challenges and opportunities are.
With close to 40 responses, the sample size provides some interesting insights and trends.