Learn how to help your community understand what is involved in planning and delivering events, and the benefits events provide.

PR tactics can get you fantastic promotion for your event - for free!

For the cost of some thoughtful effort, public or media relations tactics such as media releases can result in increased awareness of your event amongst your target markets - and inspire them to get in the car and travel to your event.

Image: Press at the Hay Festival

Tourism and Events Queensland outlines how to innovate using storytelling

This is exactly what I wanted to achieve when I first had the idea of rEVENTS Academy years ago...
Learn how our program transformed an event organiser.

How was it for the participants of our 7-week intensive event management training?

Tips from a digital ad expert on effective use of Google Ads for event marketing

Event organisers from 11 regional events will be participating in our new 7-week Intensive Foundation Program for Events pilot program which is commencing in February. Learn how the program will help these events become more viable, effective and efficient.

We’ve created a series of Regional Event Master Class webinars for 2021 to improve your ability to cope with the challenges that come with running a regional event.

The average distance people travel to attend Birdsville’s Big Red Bash is 4,300km. Repeat visitation is at 25%. How do they do it??

Tips for how events can leverage Tourism Australia’s activities to gain attention to increase attendance.

Here are 3 top tips from the team at rEVENTS Academy to ensure that you can successfully recruit volunteers and manage them in the most effective way (to ensure you keep them engaged and retain them for next year!).

Collaboration builds the benefits a community receives from its events - and makes the job lighter for event organisers!

Our new normal demands a new way of thinking.

Have you considered what a boutique version of your mass gathering event could look like?

No more gold, silver and bronze sponsorship tiers, please!

It’s strategic and well thought out partnership models that will garner support for events.

Now is the time to prepare your projects for grant applications that will be announced in coming months, whether your project relates to infrastructure, marketing, training for your committee, hiring performers or consultants or equipment, or planning how you will revitalise your event post-COVID.

During the current ban on physical gatherings, some event organisers who want to continue to engage their audiences are taking the brave step to take their event, or elements of their event, online.

Brave, because running an online event is not the same as running a physical event. A bowl of noodles and a laptop at home is a long way from an annual festival that people look forward to all year - and while people are happy to pay for real world events, they may well be less likely to want to pay for online events.

During this crisis time for the events sector remember to look after your community - your loyal advocates, attendees, and fan tribe (even when all you want to do is dig a big hole and escape the world!) 

Here we share inspiring case studies from around the world where creativity and passion is allowing events to maintain enthusiasm, connection and loyalty with their community.

We’ve created a series of Regional Event Master Class webinars for 2020 designed to improve your ability to cope with the challenges that come from running a regional event.

Is your event struggling to attract repeat visitors?

Do visitors come to your event once and then cross it off their bucket list? 

Attracting repeat visitors is one thing but creating loyal advocates for your event is something else. It is something that all events should strive for.

From strategy to risk management and event marketing to budgeting, the Queensland events guide is loaded with useful content suitable for regional events across Australia